Sentinel-2 satellites provide systematic global coverage of land surfaces, measuring physical properties within 13 spectral intervals at a temporal resolution of 5 days. Computer-based data analysis is highly required to extract similarity by processing and to assist human understanding and semantic annotation in support of mapping Earth's surface. This paper proposes a data mining concept that uses advanced data visualization and explainable features to enhance relevant aspects in the Sentinel-2 data and enable semantic analysis. There is a two-stage process. At first, spectral, texture, and physical parameters related features are extracted from the data and included in a learning process that models the data content according to statistical similarities. In parallel, the second processing stage maximizes the data impact on the human visual system to help image understanding and interpretation. Target classes are subject to exploratory visual analysis, such that both visual and latent characteristics are revealed to the user. The concept is further implemented as Sentinel-2 dedicated data analysis (DAS-Tool) plugin for the Sentinel Application Platform (SNAP) and deployed as an open-source tool empowering the Earth Observation (EO) community with fast and reliable results. Accommodating multiple solutions for each processing phase, the plugin enables flexibility in information extraction and knowledge discovery that will bring the best accuracy in mapping applications. For demonstration purposes, the authors focus on a detailed benchmark against reference data (ground truth) for the Southern region of Romania, then use the selected algorithms in a forest fires scenario analysis for the Sydney region in Australia. The processing involves full-size Sentinel-2 images.