Features of the Strategic Direction for the Implementation of the Socio-Economic Development of the Republic of Karelia.

Shcherbakov, Danil Sergeevich; Tikhonov, Artyom Alexandrovich; Prokhorov, Vladimir Timofeevich; Volkova, Galina Yurievna

doi:10.15863/tas.2022.11.115.1

Cited by 1 publication

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“…Marketing addresses customer wants, and the organization's capacity to satisfy them is used in strategic planning. Marketing is the core principle for most prosperous contemporary businesses, defining their tactical and strategic actions in the marketplace (Shcherbakov et al 2022). Two primary applicable features of the organization's advertising operations are assigned in this respect:…”

Section: Ethical and Social Marketingmentioning

confidence: 99%

Analyzing transformative marketing strategies for empowering enterprise sales achievement

Bagaria,

Kulshrestha,

Srivastava

et al. 2024

Multidiscip. Rev.

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Marketing management is the systematic organization and supervision of businesses' production and sales activities, focusing on market research to satisfy consumer demand and generate profits. Advertising is a crucial managerial operation, alongside finance, production, research and logistics. According to the management theory, marketing demands consumers vote with their money for the products that are essential to them. This decides the profitability of the business and meets the needs of the client. The majority mistakenly associated this idea with sales and promotion as marketing is the means of persuading the people to make an investment. The main component of sales is face-to-face interaction, where vendors interact with prospective consumers. Marketing uses media outlets and other means to generate demand and persuade individuals, even those without personal connections, to purchase goods or services. The goal is to understand consumers, so that the product or service matches their needs and sells itself, focusing on unnecessary sales.

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Section: Ethical and Social Marketingmentioning

confidence: 99%