1980
DOI: 10.1037/0003-066x.35.2.151
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Feeling and thinking: Preferences need no inferences.

Abstract: Affect is considered by most contemporary theories to be postcognitive, that is, to occur only after considerable cognitive operations have been accomplished. Yet a number of experimental results on preferences, attitudes, impression formation, and de-_ cision making, as well as some clinical phenomena, suggest that affective judgments may be fairly independent of, and precede in time, the sorts of perceptual and cognitive operations commonly assumed to be the basis of these affective judgments. Affective reac… Show more

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Cited by 6,594 publications
(3,980 citation statements)
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References 125 publications
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“…For example, the model predicts a positive correlation of impression valence with the number of samples from a target. Any social psychologist would likely attribute this finding to mere exposure processes (Zajonc, 1980). However, the process of exposure-induced familiarity producing liking is not in the model; the correlation arises in the model through a completely different mechanism (valence-dependent sampling).…”
Section: Overview Of Multiagent Model Results and Implicationsmentioning
confidence: 99%
“…For example, the model predicts a positive correlation of impression valence with the number of samples from a target. Any social psychologist would likely attribute this finding to mere exposure processes (Zajonc, 1980). However, the process of exposure-induced familiarity producing liking is not in the model; the correlation arises in the model through a completely different mechanism (valence-dependent sampling).…”
Section: Overview Of Multiagent Model Results and Implicationsmentioning
confidence: 99%
“…Because this bias is independent of accurate performance (Snodgrass & Corwin, 1988, p. 47), as confirmed by our correlational analyses, we think that this phenomenon demonstrates semantic activation in the absence of (conscious) stimulus identification in both hemispheres (cf. Greenwald et al, 1996;Holender, 1986;Windmann & Krüger, 1998;Zajonc, 1980). When presented in a nonoverlearned perceptual format, stimuli evaluated as potentially negative during this early processing are then lexically analyzed equally well by both hemispheres (as indicated by the symmetric P r values for negative items), whereas items without this emotional connotation are analyzed more accurately by the verbally skilled left hemisphere than by the right hemisphere.…”
Section: Discussionmentioning
confidence: 99%
“…The former would suggest that hemispheric asymmetries in emotion perception emerge only at a stage at which discriminative object recognition is performed, whereas the latter would suggest that they might exist already at an early, perhaps unconscious stage of processing (cf. Anderson & Phelps, 2001;Zajonc, 1980). With regard to lexical stimuli, this possibility may be considered unlikely because language has developed only recently in human evolution, hence it could be argued that both hemispheres may be unable to extract the semantics of language without prior lexical analysis (White, 1996).…”
Section: Introductionmentioning
confidence: 99%
“…First impressions are affective in nature, can be formed on the basis of little to no information, guide cognitions and perceptions of risks and benefits, and tend to be difficult to change (Finucane et al, 2000;Zajonc, 1980). Evidence for the perseverance of first impressions comes from three lines of psychological research in which undergraduate participants made hypothetical decisions in carefully controlled experiments.…”
Section: The Role Of Initial Affective Impressions In Responses To Edmentioning
confidence: 99%