2020
DOI: 10.1007/978-3-030-46874-3_1
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Female Directors and Innovation in Public Hospitals

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Cited by 4 publications
(2 citation statements)
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“…Marketing innovation's main purpose is to better meet consumer needs, enter new markets, or place a company's product on the market with the intention of growing company revenue. Cuevas-Vargas and Parga-Montoya [69] analyzed the effect of private commercial banks in Jordan on marketing innovation. Based on their results, marketing innovation has been shown to have a beneficial impact on the development of long-term competitive advantage and the growth of companies.…”
Section: Theoretical Rationalementioning
confidence: 99%
“…Marketing innovation's main purpose is to better meet consumer needs, enter new markets, or place a company's product on the market with the intention of growing company revenue. Cuevas-Vargas and Parga-Montoya [69] analyzed the effect of private commercial banks in Jordan on marketing innovation. Based on their results, marketing innovation has been shown to have a beneficial impact on the development of long-term competitive advantage and the growth of companies.…”
Section: Theoretical Rationalementioning
confidence: 99%
“…Estimates indicate that civil construction represents 40% to 60% of urban solid waste in large cities. In many cases, this waste has been deposited in clandestine spills, on banks of rivers and streams, on vacant lots and, in some cases, landfills [1,2]. Faced with so many impacts caused by this waste, researchers and companies have been looking for environmentally responsible solutions, adapting to the principle of 5 R's -Recycle, reduce, reuse, rethink, refuse [3].…”
Section: Introductionmentioning
confidence: 99%