Female Managers, Informal Enterprises, and Their Perceived Financial Performance in Togo

Gadedjisso-Tossou, Akouvi; Gueyié, Jean‐Pierre; Couchoro, Mawuli Kodjovi

doi:10.1080/15228916.2022.2070387

Cited by 4 publications

References 56 publications

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Micro-Enterprises, Performance Factors, and the Role of Gender

Durante,

Plaisent,

Zuccaro

et al. 2024

A Cross-Cultural Examination of Women in Higher Education and the Workplace

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Life in developing countries often relies on informal economy and micro-enterprises, often created and managed by women. Their performance has been studied in the literature of management and world development and factors of success have been suggested among which the access to micro-financing organizations, being member of network, having an innovative spirit and accepting the related risk and being able to overcome hostile business conditions. The difficulties are reported as being worst for women who suffers from stereotypes about their abilities and negative cultural factors. This chapter reports on a cross-sectional study among 200 entrepreneurs and test those hypothesis.

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Micro-Enterprises, Performance Factors, and the Role of Gender

Durante,

Plaisent,

Zuccaro

et al. 2024

A Cross-Cultural Examination of Women in Higher Education and the Workplace

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Women and Micro Enterprises

Durante,

Zuccaro,

Plaisent

et al. 2024

Advances in Business Strategy and Competitive Advantage

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Micro and small enterprises managed by women are the pillars of a country's economy in developing countries. These micro enterprises face many challenges: hostile business environment, difficult-to-obtain financing, lack of effectiveness of networks, recognized to contribute to survival and growth. This chapter aimed at a better understanding of the reality of micro enterprises, facing stereotypes on women's capacity to manage and cultural negative influence. Despite these constraints, those women taking risks and with innovative spirit succeed. More specifically, this research seeks to verify hypotheses from the literature on facilitators and deterrents of their perceived financial performance. The role of micro-financing is often found useful.

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Use of E-Banking and Customer E-Engagement in Developing Countries: Case of NFC Bank Cameroon

Kamdjoug¹,

Teutio²,

Tchouanga³

et al. 2022

TEL

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Technology-based banking has become essential in developing countries. In these countries, the financial inclusion of populations and the development of banks' portfolios depend intensely on valuable services like E-banking. This study aims to investigate the influence of some technological features of electronic financial services (Perceived personal information protection, Perceived transaction security) and service factors (Perceived time saving, Service quality, and Perceived cost-saving) on Trust and Use of e-banking. It also studies the impact of Use of E-banking on E-engagement through Usage continuance and Customer satisfaction. We use partial least squares structural equation modeling (PLS-SEM) to test a research model with a sample of 346 customers of NFC Bank in Cameroon. The study reveals that Perceived personal information protection and the service factors (Perceived time saving, Service quality, and Perceived cost-saving) influence Trust. However, Trust in E-banking does not necessarily lead to its use. On the other hand, Use of E-banking influenced by both technological features of electronic financial services (Perceived personal information protection, Perceived transaction security) and service factors (Perceived time saving, Service quality, and Perceived cost saving). The study brings managerial implications for the development of E-banking offers in developing countries.

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Female Managers, Informal Enterprises, and Their Perceived Financial Performance in Togo

Cited by 4 publications

References 56 publications

Micro-Enterprises, Performance Factors, and the Role of Gender

Micro-Enterprises, Performance Factors, and the Role of Gender

Women and Micro Enterprises

Use of E-Banking and Customer E-Engagement in Developing Countries: Case of NFC Bank Cameroon

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