“…Assertiveness training (AT) is a particular CB strategy that has grown out of response to women's issues, particularly the social expectation that women be nonassertive, gentle, helpful, nurturing, and deferent (Allen, 1995), which is a dichotomous stereotype of women on the warmth-competence dimension (Fiske, Cuddy, Glick, & Xu, 2002), and which may vary by cultural background. From a learning viewpoint, nonassertiveness can be described as a maladaptive, socially conditioned behavior (Kantrowitz & Ballou, 1992).…”