Festivals, Cooperative Stakeholders and the Role of the Media: A Case Analysis of Newspaper Media

Abstract

Image, brand narrative and stakeholder collaboration each represent pivotal paradigms in the analysis, evaluation and formation of good management practice for festivals. The role of the media as significant intermediary offers a core measurement instrument linking these paradigms. This exploratory work applies a two-stage empirical study to investigate and posit a methodological procedure for this instrument. A principal component analysis of data relating to the scales of significance given by festival visitors and festival directors, respectively, to the sociocultural effects of festivals indicates that both the local media and national media are strong elements in the emerging factors. A further media framing methodology is provided to assess variations in the role of newspapers (a medium identified as particularly significant in the decision making process of festival goers) in converging agendas which may influence and vary the public perception of the socio-cultural influences of festivals. The authors conclude that these agendas are affiliated and can 2 be measured with reference to the factors that emerged in the principal component analysis.

Expanding the Domain of Festival Research: A Review and Research Agenda

“…To increase our coverage and to ensure all relevant papers were included in this study, we also reviewed articles in journals ranked at Grade 2 and 1 if they were published in a special issue on festivals (e.g. Larson ; Robertson and Rogers ) or in a dedicated journal. We identified two such journals, namely Event Management (formerly titled: Festival Management and Event Tourism ) and International Journal of Event and Festival Management .…”

20 years of Nordic event and festival research: a review and future research agenda

“…The role of the media in influencing public perceptions of socio-cultural impacts is discussed and tested by Robertson and Rogers (2009). They conclude that it is important to measure and understand this role in connection with festival image, brand narrative and stakeholder collaboration.…”

Event Design in Outdoor Music Festival Audience Behavior (A Critical Transformative Research Note)

“…Introduction: The Constraints of Event Crowd Management Ali-Knight (2007, 2011) and Robertson and Rogers (2009) observed from in-depth interview data with event directors in the UK that there is much evidence that organizational priorities and creative capacity is often limited by external pressures (e.g., media, finance or funding, and policy or politics). In their review of factors influencing the experience of crowds at events in the UK, Filingeri, Eason, Waterson, and Haslam (2018) interviewed a range of event organizers responsible for crowd management (N = 41) in the UK.…”

“…Much is written about the music festival experience and state of liminality, as experience and as cultural and social influence (Boyce-Tillman, 2009;Howard-Grenville, Golden-Biddle, Irwin, & Mao, 2011;Turner, 1977), but less about the physical dangers that may result because of this state of otherness (Turner, 1977). Extreme examples of festival tragedies such as those at Denmark's Roskilde Festival in 2000 and the Love Parade in Germany in 2009 and the effect of shootings and terrorism (e.g., the Las Vegas Music Festival Shooting in 2018; the bombing at Ariana Grande's Manchester concert in 2017) have been reported, but there are many more that attract media rather than research attention (Ritchie, Shipway, & Chien, 2010;Robertson & Rogers, 2009); the 722 fatalities between 1999 and 2014 at electronic music festivals reported by Turris and Lund (2016) Delivered by Ingenta Article(s) and/or figure(s) cannot be used for resale. Please use proper citation format when citing this article including the DOI, publisher reference, volume number and page location.…”