Rammed earth construction, an ancient and sustainable building technique, faces significant preservation challenges, particularly in historical contexts. This study aims to enhance the preventive preservation of rammed earth historical heritage through a comprehensive methodology combining continuous monitoring, architectural inspections, and data fusion. By integrating nondestructive testing techniques such as ultrasound, thermography, and ground-penetrating radar with operational modal analysis and modeling, the proposed approach allows for early detection and assessment of structural vulnerabilities. This methodology was applied to the Tower of Muhammad in the Alhambra of Granada, Spain, demonstrating its effectiveness in identifying and quantifying damage and predicting structural health. Using multi-source data (documentation, inspections, nondestructive tests, and continuous monitoring), a finite element model was built, calibrated (achieving an avg. error in modal frequencies of 1.28% and a minimum modal assurance criterion value of 0.94), and used to develop a surrogate model able to predict the modal properties of the tower in 0.02 s, becoming compatible with continuous system identification. The presented results highlight the importance of continuous data acquisition and advanced diagnostic tools for safeguarding rammed earth structures against environmental and anthropogenic threats. This study advocates for the adoption of digital twins in historical preservation, facilitating informed decision-making and sustainable management of cultural heritage.