Finding Her Voice: Hillary Clinton's Rhetoric in the 2008 Presidential Campaign

Bligh, Michelle C.; Merolla, Jennifer L.; Schroedel, Jean Reith; Gonzalez, Randall

doi:10.1080/00497878.2010.513316

Cited by 25 publications

(27 citation statements)

References 53 publications

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“…I think we have to make America greater” (Tumutly ). These findings echo those of Bligh et al (), who found that Clinton’s rhetoric during the 2008 presidential campaign was significantly lower on action‐oriented language relative to McCain as well as significantly lower on adversity language relative to both McCain and Obama.…”

Section: Discussionsupporting

confidence: 88%

“…Adding to the growing research into charisma in the context of political campaigns, this study compares the use of these rhetorical charismatic constructs by the candidates throughout the 2016 election process. Previous researchers have categorized communal constructs as “feminine” and agentic ones as “masculine” (Bligh et al ), in accordance with prescriptive gender stereotypes and expectations outlined and operationalized in previous research (see Prentice and Carranza ). The formulas used to calculate each charismatic construct (using the predetermined dictionaries available in DICTION), along with sample words for each construct can be seen in Table .…”

Section: Literature Reviewmentioning

confidence: 93%

“…Scholars have identified the crucial importance of charisma in political leadership from as early as the mid‐1900s (Davies ; Friedrich ), with various researchers examining the use of charismatic rhetoric within the context of past presidential elections (e.g., Bligh et al ; Merolla, Ramos, and Zechmeister ; Schroedel et al ; Willis et al ). Other noteworthy studies have addressed charismatic leadership in the context of a non‐Western leader (Bligh and Robinson ) or in the context of a sitting president’s rhetoric before and after a crisis (Bligh, Kohles, and Meindl ).…”

mentioning

confidence: 99%

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Exploring Charismatic Leadership: A Comparative Analysis of the Rhetoric of Hillary Clinton and Donald Trump in the 2016 Presidential Election

Aswad¹

2018

Pres Stud Q

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This study examines the charismatic leadership rhetoric of the Democratic Party’s nominee Hillary Clinton and the Republican Party’s nominee Donald Trump during the 2016 election. DICTION 7.0, content analysis software designed for political discourse, was used to analyze the campaign speeches of both candidates. The findings suggest that Donald Trump was significantly more likely to use hyperbolic crisis rhetoric regarding the intolerable nature of the status quo as well as rhetoric emphasizing a shared social identity, the pursuit of a common goal, and tangible outcomes. His communitarian rhetoric enabled the creation of a hermeneutic praxis shifting identity salience from the individual to the collective, encouraging the formation of collective memory and national nostalgia. Hillary Clinton, while employing egalitarian rhetoric, was constrained in her ability to utilize agentic rhetorical constructs due to stereotypical gender expectations and her positionality as a member of the incumbent party. The findings affirm presidential rhetoric as being anchored in political times and question the role of charismatic rhetoric in influencing the appeal, and potential electability, of the candidates during the 2016 presidential election.

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Section: Discussionsupporting

confidence: 88%

Section: Literature Reviewmentioning

confidence: 93%

mentioning

confidence: 99%

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Exploring Charismatic Leadership: A Comparative Analysis of the Rhetoric of Hillary Clinton and Donald Trump in the 2016 Presidential Election

Aswad¹

2018

Pres Stud Q

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“…The first, following much of the quantitative literature on charismatic rhetoric (e.g., Bligh et al. , ; Davis & Gardner ; Schroedel et al. ; Olsson & Hammargård ), relies on univariate and multivariate analyses of co‐variance (ANCOVA and MANCOVA), two techniques for testing the significance of mean differences in a dependent variable of interest (in our case, charismatic language) across samples, while also controlling for a number of factors (covariates) that might be related to that variable.…”

Section: Research Design and Empirical Analysismentioning

confidence: 99%

The charismatic leadership of the ECB presidency: A language‐based analysis

Tortola

Pansardi

2018

European J Political Res

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Abstract. There is little doubt that the European Central Bank (ECB), and in particular its presidency, has taken the lead in tackling the euro crisis. But can this leadership be also characterised as charismatic? This article answers the question by focusing on language -a key component as well as a reliable indicator of charisma. By means of a software-assisted content analysis of the entire corpus of ECB presidential speeches, it is found that the crisis has indeed led to the emergence of the Bank's presidency as a charismatic euro leader. This in turn confirms the recent politicisation of the ECB, but at the same time might be seen as mitigating the problems related to the Bank's democratic deficit, to the extent that charisma can be seen, from a Weberian standpoint, as an alternative source of political legitimacy.

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“…Anderson (2002), for example, found that Clinton employed what the author characterized as a more 'masculine' style in her 2000 run for the Senate, compared to her rhetoric as First Lady; Bligh et al (2010) reported a similar result in Clinton's 2008 rhetoric. Degani (2016a) investigated both Clinton's and Trump's 2016 speeches through the lens of lexical frequency as related to the simplification of political rhetoric and construal of Self and Other.…”

Section: Previous Analyses Of Candidates' Languagementioning

confidence: 54%

“Let Me Tell You...”: Audience Engagement Strategies in the Campaign Speeches of Trump, Clinton, and Sanders

Quam

Ryshina-Pankova

2016

Vestn. Ross. univ. družby nar., Ser. Lingvist.

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Throughout the 2016 campaign, presidential candidate Donald Trump surprised observers with his ability to maintain his popularity in the face of unorthodox and often offensive statements. Trump likely bolstered his electoral chances by appealing to a large segment of voters with whom other candidates failed to align themselves. To quote one news anchor, "People tried to attack Trump; it just didn't workvoters liked him anyway". As previous work by Miller (2002; has shown, systemic functional linguistic (SFL) analysis (Halliday & Matthiessen, 2004) can illuminate particular strategies politicians employ to strengthen their arguments and exhort their audiences to join their efforts. In this paper, we employ the SFL-based Engagement framework (White, 2003;Martin & White, 2005) to examine ways in which the 2016 presidential candidates aligned themselves with their audiences. Our analysis of the speeches of Donald Trump, Hillary Clinton, and Bernie Sanders reveals markedly different patterns of interaction with the voters in terms of ways expansive and contractive dialogic strategies are used, an intended audience is identified and thematized, and shared assumptions are made. While Trump makes his arguments in a highly constrained dialogic space, taking the agreement with the audience for granted, his opponents often employ a mix of contractive and expansive argumentative strategies and make more explicit overtures to the audiences whose perspectives they share. This study offers insights as to how each candidate identifies and addresses his or her ideological sympathizers or opponents and exhorts the former to intensify their support.

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Finding Her Voice: Hillary Clinton's Rhetoric in the 2008 Presidential Campaign

Cited by 25 publications

References 53 publications

Exploring Charismatic Leadership: A Comparative Analysis of the Rhetoric of Hillary Clinton and Donald Trump in the 2016 Presidential Election

Exploring Charismatic Leadership: A Comparative Analysis of the Rhetoric of Hillary Clinton and Donald Trump in the 2016 Presidential Election

The charismatic leadership of the ECB presidency: A language‐based analysis

“Let Me Tell You...”: Audience Engagement Strategies in the Campaign Speeches of Trump, Clinton, and Sanders

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