We obtain a characterization of the changes of the Kronecker structure of a pencil perturbed by another pencil of rank one, in terms of the conjugate partitions of the corresponding chains of column and row minimal indices of the pencils involved.We also obtain bounds for the changes of the generalized Weyr characteristic of a matrix pencil perturbed by another pencil of rank one. The results improve known results on the problem, hold for arbitrary perturbation pencils of rank one and for any algebraically closed field.