“…Another significant stream of research addresses team capabilities and their influence on performance (see Dahl, ). Organizational and technical practices, such as cross‐functional teams and colocation, are effective for increasing new design integration with other areas (Datar et al., ; Liker, Collins, and Hull, ; Veryzer and de Mozota, ) and subsequent commercial success (Ettlie, ), even across cultures (Souder and Jenssen, ). Adding new team members increases product enhancements at a faster pace than more intense use of process technology, but increases the need for repairs at almost the same rate as enhancements (Barry, Kemerer, and Slaughter, ).…”