a b s t r a c tProduct intelligence is a new industrial manufacturing control paradigm aligned with the context of cyber-physical systems and addressing the current requirements of flexibility, reconfigurability and responsiveness. This paradigm introduces benefits in terms of improvement of the entire product's lifecycle, and particularly the product quality and customization, aiming the customer satisfaction. This paper presents an implementation of a system of intelligent products, developed under the scope of the GRACE project, where an agent-based solution was deployed in a factory plant producing laundry washing machines. The achieved results show an increase of the production and energy efficiency, an increase of the product quality and customization, as well as a reduction of the scrap costs.