“…MacDonald and She summarized seven cognitive concepts for successful sustainable design, including Responsibility, Complex decision making, Decision heuristics, Altruism-sacrifice link, Trust, Cognitive dissonance, and Motivation, in an effort to build the connection between the behavior and design [16]. Oehlberg et al collected user research from a graduate-level design course to identify what sustainability means to users and explored how to align user needs with product sustainability [17]. Lilley developed three categories of strategies for designing for sustainable behavior: eco-feedback, which guides behavior changes by informing users of resource use; behavior steering, which encourages users to behave in ways embedded in the design itself; and persuasive technology, which employs persuasive methods to change what people do without their knowledge or consent [18].…”