2021
DOI: 10.1108/apjml-05-2021-0313
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From appearance comparison to fitness intention: mediating roles of appearance-based exercise motivation and perceived behavioral control

Abstract: PurposeThis study aims to explore the influence of appearance comparison on fitness intention. Specifically, it analyzes the mediating effect of appearance-based exercise motivation and perceived behavioral control between appearance comparison and fitness intention.Design/methodology/approach434 samples were obtained by the network survey in China. Hierarchical regression analysis and the Hayes' SPSS PROCESS macro were used to verify the hypotheses.FindingsAppearance comparison has a positive influence on fit… Show more

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Cited by 2 publications
(2 citation statements)
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“…Attitudes toward the behavior itself refers to individual or consumer's personal judgement of evaluation concerning either the positive aspect or the negative aspect of the behavior, in which, the chance of consumers or individuals to conduct or perform the behavior will be higher when consumers or individuals think and judge that such behavior was positive (or will yield positive impact toward the others) (Chung et al, 2012;Cheng et al, 2012;Thoradeniya et al, 2015;Mafabi et al, 2017;Chang et al, 2018;Ho et al, 2019;Tucker et al, 2020;Mazambani and Mutambara, 2020;Pu et al, 2021). For example, when people judge or deem buying green product was a positive behavior which could have positive consequences for the surrounding environment, the chance or probability that consumers or individuals will actually buy the product will increase, thus ensuring that consumers or individuals will conduct or actually perform the behavior.…”
Section: Introductionmentioning
confidence: 99%
“…Attitudes toward the behavior itself refers to individual or consumer's personal judgement of evaluation concerning either the positive aspect or the negative aspect of the behavior, in which, the chance of consumers or individuals to conduct or perform the behavior will be higher when consumers or individuals think and judge that such behavior was positive (or will yield positive impact toward the others) (Chung et al, 2012;Cheng et al, 2012;Thoradeniya et al, 2015;Mafabi et al, 2017;Chang et al, 2018;Ho et al, 2019;Tucker et al, 2020;Mazambani and Mutambara, 2020;Pu et al, 2021). For example, when people judge or deem buying green product was a positive behavior which could have positive consequences for the surrounding environment, the chance or probability that consumers or individuals will actually buy the product will increase, thus ensuring that consumers or individuals will conduct or actually perform the behavior.…”
Section: Introductionmentioning
confidence: 99%
“…In social media and body image, appearance comparisons negatively affect people's wellbeing. And in terms of fitness, this comparison can motivate their exercise motivation (Pu et al, 2022).…”
Section: Fitness and Health Applicationsmentioning
confidence: 96%