“…Business model innovation is defined as “designed, novel, non-trivial changes to the key elements of a firm’s business model and/or the architecture linking these elements” ( Foss and Saebi, 2018 , p. 201). In recent years, with technological change and global competition, many firms have reshaped the industry pattern and created growth myths through BMI, becoming an essential driving force of innovation-driven development ( Johnson, 2010 ; McGrath, 2010 ; Afuah, 2014 ; Hartmann and Vanpoucke, 2017 ; Narayan et al, 2021 ). Given its economic importance, BMI has gained increasing attention from academics and practitioners ( Foss and Saebi, 2017 ; Snihur and Zott, 2020 ; Bhatti et al, 2021 ; Zhang et al, 2021 ).…”