From branded exports to traveler imports: Building destination image on the factory floor in South Korea

Ryu, Jay Sang; Decosta, Patrick L’Espoir; Andéhn, Mikael

doi:10.1016/j.tourman.2015.07.004

Cited by 23 publications

(38 citation statements)

References 56 publications

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“…In fact, some recent work in the literature has cast doubt on the existence of an attitude/country image relationship [53]. Lee and Lockshin [35] also studied the link between tourists' destination image on their attitude toward domestic products and found the linkage was not supported.…”

Section: Discussionmentioning

confidence: 99%

Examining the Relationships of Image and Attitude on Visit Intention to Korea among Tanzanian College Students: The Moderating Effect of Familiarity

Kim

Kwon

2018

Sustainability

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Abstract:The aim of this study was to investigate country image and attitudes on Tanzanian tourists' intention to visit Korea. It also aimed to examine the moderating effects of destination and product familiarities in the relationship between country image and attitudes on future visit intention. We utilized data collected from 350 college students in Tanzania and found that participants' cognitive image of Korea significantly influenced their affective image, in turn affecting attitudes toward country, products, and cuisine. Attitudes toward country, products, and cuisine, in turn, had positive effects on visit intention. We also showed the moderating effects of destination and product familiarities among the interrelationships.

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Section: Discussionmentioning

confidence: 99%

Examining the Relationships of Image and Attitude on Visit Intention to Korea among Tanzanian College Students: The Moderating Effect of Familiarity

Kim

Kwon

2018

Sustainability

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“…Positive tourism experience of Britain may activate its associative link with British products, services and brands such as Burberry, Cadbury or Rolls-Royce. Past studies have revealed a crossover effect from consumption-related attitudes towards tourism-related attitudes (Elliot et al, 2011;Nadeau et al, 2008;Ryu et al, 2016). Given that the activation of one node in the associative network will activate other nodes in the network, the linkages between any two nodes can be triggered in either direction; as such, there should be a reverse crossover effect from tourism-related attitudes to consumption-related attitudes, which has not been empirically examined in the previous tourism studies.…”

Section: Post-visit Attitude Associative Network Theory and Tourism mentioning

confidence: 99%

“…Yet historically there has been a lack of cross-fertilization across the disciplinary boundaries of tourism 3 research and international marketing research (Elliot, Papadopoulos, & Kim, 2011). Attempts to draw the two different research fields together have only started to emerge recently in studies that have linked destination image, product-country image and general country image (Elliot et al, 2011;Nadeau et al, 2008;Ryu, L'Espoir Decosta, & Andéhn, 2016). These studies' findings suggest that a positive product country image or attitude will influence a consumer's intentions to visit a country or destination as a tourist.…”

Section: Introductionmentioning

confidence: 99%

“…These studies' findings suggest that a positive product country image or attitude will influence a consumer's intentions to visit a country or destination as a tourist. However, the question of whether tourism experience directly influences product attitude remains unexplored, and it needs to be addressed to advance research across the two subject areas of tourism and consumer studies (Ryu et al, 2016).…”

Section: Introductionmentioning

confidence: 99%

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Tourist post-visit attitude towards products associated with the destination country

Jin

Lin

2018

Journal of Destination Marketing & Management

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Use policyThe full-text may be used and/or reproduced, and given to third parties in any format or medium, without prior permission or charge, for personal research or study, educational, or not-for-prot purposes provided that:• a full bibliographic reference is made to the original source • a link is made to the metadata record in DRO • the full-text is not changed in any way The full-text must not be sold in any format or medium without the formal permission of the copyright holders.Please consult the full DRO policy for further details. This paper concludes with a discussion of destination managerial and policy implications.

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“…Yang & Cai, 2016), price competitiveness (Tkalec & Vizek, 2016), destination image (Ryu, L'Espoir Decosta, & Andéhn, 2016), climate and seasonality (Razumova, Rey-Maquieira, & Lozano, 2016;Scott, Simpson, & Sim, 2012), destination resources (Hadjikakou, Miller, Chenoweth, Druckman, & Zoumides, 2015;Naidoo & Sharpley, 2016;Ram, Björk, & Weidenfeld, 2016), tourism demand (Brida, Disegna, & Osti, 2013;Merida & Golpe, 2016;Naef & Ploner, 2016;Y. Yang, Liu, & Li, 2015), regional innovativeness (Božić & Rajh, 2016), economic policy (Coles, Dinan, & Hutchison, 2014;G.…”

Section: Literature Reviewmentioning

confidence: 99%

Differences in perception of the importance of generic competencies among destination regions

Vučetić

2018

Economic Research-Ekonomska Istraživanja

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This paper focuses on establishing the level of the gap in the perception of the importance of generic competencies among respondents from different regions within a tourism destination in transition. Montenegro and its tourism sector are taken as an example, with its three geographical regions: coastal, central and northern region. The research is based on a survey of respondents (employees in the tourism sector and students on internship) in hotels, travel agencies, tourism organisations, museums, national parks, ports of nautical tourism and business units of airline companies. The study seeks to establish the level of the gap in the perception of the importance of generic competencies of respondents among the aforementioned regions in the destination. In addition to identifying the differences, the study seeks to identify the strength of links between certain aggregate and individual generic competencies, among and within the coastal, central and northern region of Montenegro, a country whose tourism sector is in the transitional process of accession to the European Union. This survey can serve as a good example for future practical and theoretical research in the field of generic competencies and regional affiliation of human resources.

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From branded exports to traveler imports: Building destination image on the factory floor in South Korea

Cited by 23 publications

References 56 publications

Examining the Relationships of Image and Attitude on Visit Intention to Korea among Tanzanian College Students: The Moderating Effect of Familiarity

Examining the Relationships of Image and Attitude on Visit Intention to Korea among Tanzanian College Students: The Moderating Effect of Familiarity

Tourist post-visit attitude towards products associated with the destination country

Differences in perception of the importance of generic competencies among destination regions

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