“…Singer Sakis Rouvas, chef, media persona, and entrepreneur Sotiris Kontizas, entrepreneur Dimitris Yiannakopoulos, basketball player Vassilis Spanoulis, and media persona Petros Kostopoulos (born in 1972, 1983, 1974, 1982, and 1954 respectively) had 911,000, 356,000, 242,000, 126,000, and 82,000 followers respectively in late 2020. These celebrities do not have sympathizers only; for example, in the past, the media have castigated Kostopoulos’s attitude (Zestanakis, 2020a). The media’s negative critiques, however, do not characterize these celebrities’ Instagram audiences—therefore, they lie beyond the scope of this study.…”