“…Despite its great popularity among academics, business practitioners and management consultants, the life cycle theory of organisations has been, since its outset, the subject of controversy (Dufour et al, 2018). OLC theory has been critiqued by a number of researchers (e.g., Dufour et al, 2018; Levie & Lichtenstein, 2008, 2010; Lichtenstein et al, 2007; McMahon, 1998; O’Farrell & Hitchens, 1988; Penrose, 1952; Phelps et al, 2007; Stubbart & Smalley, 1999) with regards to the linearity of a firm’s growth, the stage sequence, the descriptive nature of its foundation and so forth. However, this theory has gained considerable currency among scholars and practitioners for several reasons.…”