Polycyclic aromatic hydrocarbons (PAHs) that contain both five‐ and seven‐membered rings are rare, and those where these rings are annulated to each other and build azulene units have, to date, mainly been generated in minute amounts on surfaces. Herein, a rational approach to synthesize soluble contorted PAHs containing two embedded azulene units in the bulk is presented. By stepwise detachment of tert‐butyl groups, a series of three azulene embedded PAHs with different degrees of contortion has been made to study the impact of curvature on aromaticity and conjugation. Furthermore, the azulene PAHs showed high fluorescence quantum yields in the NIR regime.