Fusing system design and social science to reduce susceptibility to online influence

Abstract

Spear phishing and other forms of online scams are having an increasing impact on society. This paper overviews our current work exploring individual differences in susceptibility to malicious influence online from a social science perspective and asks how fusion with adaptive and collaborative system approaches could be harnessed to reduce differential susceptibility across individuals via system design processes. Social influence, individual differences, online scams, phishing, human-computer interaction