“…The lack of access to traditional means of support during the pandemic led many parents to seek parenting information and support online through social media networks, which was already becoming an increasingly common practice (Ammari et al, 2014 ; Mandell & Salzer, 2007 ), particularly during stressful periods (Haslam et al, 2017 ; Lupton, 2016 ) and among parents who live far from family and friends (Drentea & Moren‐Cross, 2005 ). Pre‐pandemic research found that parents look to social media networks to obtain social support that helps them cope with their specific stressors and matches their particular needs (Green‐Hamann & Sherblom, 2014 ), such as for parents of children who are fussy eaters (Fraser et al, 2021 ), children with undiagnosed medical needs (Deuitch et al, 2021 ), children with disabilities (Ammari & Schoenebeck, 2015a ), and parents of adolescents (Doty & Dworkin, 2014 ).…”