Abstract:Considering that most studies have taken the investors’ preference for risk into account but ignored the investors’ preference for assets, in this paper, we combine the prospect theory and possibility theory to provide investors with a portfolio strategy that meets investors’ preference for assets. Firstly, a novel reference point is proposed to give investors a comprehensive impression of assets. Secondly, the prospect return rate of assets is quantified as trapezoidal fuzzy number, and its possibilistic mean… Show more
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