2020
DOI: 10.1109/access.2020.3029657
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Fuzzy Relative Willingness: Modeling Influence of Exogenous Factors in Driving Information Propagation Through a Social Network

Abstract: A high percentage of information that propagates through a social network is sourced from different exogenous sources. E.g., individuals may form their opinions about products based on their own experience or reading a product review, and then share that with their social network. This sharing then diffuses through the network, evolving as a combination of both network and external effects. Besides, different individuals (nodes in a social network) have different degrees of exposition to their external sources… Show more

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Cited by 3 publications
(2 citation statements)
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“…Kundu et al approach the information propagation model in their work by developing a novel fuzzy relative willingness model. The diffusion model was able to successfully utilize the external influence factor, as well as the susceptibility of individual nodes to quantify human willingness [12]. While the objective of the paper differs from our research, the implementation of the external influence factor contributed to our research as we applied a similar function as well.…”
Section: Related Workmentioning
confidence: 99%
“…Kundu et al approach the information propagation model in their work by developing a novel fuzzy relative willingness model. The diffusion model was able to successfully utilize the external influence factor, as well as the susceptibility of individual nodes to quantify human willingness [12]. While the objective of the paper differs from our research, the implementation of the external influence factor contributed to our research as we applied a similar function as well.…”
Section: Related Workmentioning
confidence: 99%
“…Because the distributed systems of network information mode are complex and non-linear processes which are independent, influence, interact and restrict each other, a combination of several methods can be used in this case to improve the efficiency and reliability of the whole system. Based on the actual situation and historical data, a corresponding probability distribution schema is established to estimate the number of relationships between nodes in future processing, and then these parameters are used to calculate specific values and substituted into the network to obtain the final desired prediction results, which can achieve real-time control, adjustment and tracking of unknown events or processes [15][16].…”
Section: Predictive Control Algorithmmentioning
confidence: 99%