2010
DOI: 10.1007/s10551-010-0647-2
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Gap (RED): Social Responsibility Campaign or Window Dressing?

Abstract: corporate social responsibility, advertising, Gap Inc., Product RED,

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Cited by 23 publications
(17 citation statements)
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“…Owner-managers sometimes disrupt institutional demands by undermining associated core assumptions and beliefs through contrary practices, or by employing adroit but superficial or misleading presentations of conformity, designed to create a favorable impression and to avoid any further demands. In the global supply chains literature, this work is referred to as “window-dressing” (Amazeen, 2011; Lin, 2010).…”
Section: Resultsmentioning
confidence: 99%
“…Owner-managers sometimes disrupt institutional demands by undermining associated core assumptions and beliefs through contrary practices, or by employing adroit but superficial or misleading presentations of conformity, designed to create a favorable impression and to avoid any further demands. In the global supply chains literature, this work is referred to as “window-dressing” (Amazeen, 2011; Lin, 2010).…”
Section: Resultsmentioning
confidence: 99%
“…Some studies in particular, question the extent to which such initiatives can be an alternate to obligatory regulatory frameworks by exposing the gap between desirability of improving working conditions in supply chains in theory and the implementation of improved working conditions in numerous developing countries (Fulponi, 2006;Lund-Thomsen and Nadvi, 2010;Nadvi, 2008;Welford and Frost, 2006). This lack in implementation is the core reason why even genuine attempts by corporations to realise improved working conditions are seen as mere window dressings, smoke screens or symbols of protectionism (Amazeen, 2011;Fox, 2004;Palley, 2005). With our focus on governance of working conditions in global supply chains, we endeavour to move beyond the view-dominant in supply chain studies-of developed country buyers' perspective (Ählström and Egels-Zandén, 2008;Baden et al, 2009).…”
Section: Voluntary Governance Mechanisms and Global Supply Chainsmentioning
confidence: 99%
“…Second, suppliers are subject to transaction uncertainties, which, when accompanied by information asymmetry, can pose a significant risk to the viability of their businesses and tempt them to game the system to cover their risks (Amaeshi et al, 2008). For instance, they may become involved in corruption (Azmat and Samaratunge, 2009) or conceal irresponsible practices via windowdressing practices to escape monetary and/or trade penalisations from government and/or buyers (Amazeen, 2011). These activities can distort the perceptions of other stakeholders in the supply chain who are assessing the distribution of value across the spectrum of participants, leading to perceptions of unfairness and injustice.…”
Section: Challenges To Assumptions Of "Conventional Governance" and Vmentioning
confidence: 99%
“…In spite of the growth of the social responsibility report, there is a gray area with legal weaknesses and impositions (Baxi & Ray, 2009), audit procedures, supervision and control, more in the environmental context (Lys et al, 2015) than in the social context (Cohen et al, 2014), which has led to the creation of more and better dissemination maps although there is much work to be done (Gilbert et al, 2011;Amazeen, 2011;Dawkins & Fraas, 2011), especially in access to information (Holder-Webb et al, 2009;Freguete et al, 2016).…”
Section: /887mentioning
confidence: 99%