Garment worker rights and the fashion industry’s response to COVID-19

Brydges, Taylor; Hanlon, Mary

doi:10.1177/2043820620933851

Cited by 65 publications

(40 citation statements)

References 10 publications

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“…Along diverse geographical and thematic contexts, Sars-CoV-2 has been well addressed in the recent literature. As illustration, we can refer to Hoffmann and Barbosa ( 2020 ), Springer ( 2020 ), Brice ( 2020 ), Chen et al ( 2020 ), James et al ( 2020 ), Brydges and Hanlon ( 2020 ), Cinnamon ( 2020 ), Tedeschi ( 2020 ), Manzo and Minello ( 2020 ), Brunsdon ( 2020 ), Tyner and Rice ( 2020 ), Maalsen et al ( 2020 ).…”

Section: Introductionmentioning

confidence: 99%

The role of culture on 2020 SARS-CoV-2 Country deaths: a pandemic management based on cultural dimensions

Ibáñez

Sisodia

2020

GeoJournal

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This study aims to analyze the role of cross-cultural country differences during a global pandemic. Based on country cultural dimensions and country economic indicators, the research proposes specific policies that might prove of value in order to manage and better respond to present and future critical events such as the 2020 SARS-CoV-2 outbreak. The methodology is based on multivariate analysis for the first set of countries and crosscountry comparative analysis for the second set of countries. Research results reveal the critical role of the cultural dimensions individualism, power distance, masculinity, long-term orientation and indulgence, along with the country economic context in the magnitude of the consequences of a global pandemic within a country specific context. Based on these results, the study proposes policies adjusted to the countries specific cultural and economic frameworks in order to promote the most effective and efficient management of a critical event such as a global pandemic. Keywords Cross-cultural management Á Cultural dimensions Á Global pandemic Á SARS-CoV-2 Á Policies 123

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Section: Introductionmentioning

confidence: 99%

The role of culture on 2020 SARS-CoV-2 Country deaths: a pandemic management based on cultural dimensions

Ibáñez

Sisodia

2020

GeoJournal

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“…As we have seen, COVID-19 has had a significant impact on garment production and, in particular, on garment workers (Brydges and Hanlon 2020). Ongoing alterations to the speed and pace of garment production will affect workers who have been forced to respond and adapt to changing industry dynamics caused by the pandemic in real-time.…”

Section: Discussionmentioning

confidence: 99%

“…This situation has led a number of global fashion brands to renege on payments for garments that were already made and/or shipped, which has had a devastating impact on garment manufacturers facing losses into the billions (Anner 2020;Chua 2020). While retailers in some countries have been able to apply for government-wage supports, many factories are unable to pay their garment workers (Anner 2020), leaving already vulnerable workers in more precarious situations (Brydges and Hanlon 2020). The growing financial crisis gripping the industry is now also worsening the longstanding humanitarian crisis that underpins much of the fashion industry.…”

Section: The Immediate Impact Of Covid-19 On the Fashion Industrymentioning

confidence: 99%

“…Production COVID-19 has had a significant effect on garment production, and garment workers in particular (Brydges and Hanlon 2020). As Uddin 2020writes, it is clear that "we are in uncharted territory and entering into a period that threatens the wellbeing of the whole apparel manufacturing industry and the livelihood of the millions of workers around the world that rely on our industry to support them."…”

Section: Designmentioning

confidence: 99%

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Will COVID-19 support the transition to a more sustainable fashion industry?

Brydges

Retamal

Hanlon

2020

Sustainability: Science, Practice and Policy

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“…Fashion retailers began offering new products such as face masks and more comfortable clothing that would be suitable for wearing at home (Brydges & Hanlon, 2020). Designers such as Gucci even provided medical masks and protective garments for frontline health workers, and Bulgari produced hand sanitizer to donate to hospitals (Pantano et al, 2020).…”

Section: Overall Opportunitiesmentioning

confidence: 99%

The Challenges and Opportunities Created by a Global Pandemic's Effects on Consumer Shopping Behavior Within the Fashion Retail Industry

O’Connor¹

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The fashion retail industry has already been undergoing an extensive transformation since the introduction of e-commerce in the late 1990s. However, changes in consumer shopping behavior caused by the COVID-19 pandemic have fundamentally altered the industry in a matter of months. Because the COVID-19 pandemic is relatively recent, there is a lack of literature regarding the challenges and opportunities for fashion retailers in light of these changes in consumer behavior. This project will illuminate the challenges and opportunities created by the COVID-19 pandemic for the different distribution modes in the fashion retail industry: brick and mortar stores, e-commerce, and omnichannel retailing. By synthesizing existing literature on the prior e-commerce disruption, pre-pandemic situation, and the COVID-19 situation, this study will provide context to explain fashion retail industry's current state of flux. Research findings will also reveal valuable insights about consumer shopping behavior in a pandemic and the role consumers play in industry transformation. Based on these insights, this study will provide research-based recommendations for fashion retailers to thrive in the current landscape and as the industry eventually moves to a post-pandemic environment. CHALLENGES AND OPPORTUNITIES OF A PANDEMIC 4 apocalypse. Section two focuses on the changes in consumer shopping behavior caused by the pandemic and the current challenges and opportunities presented to retailers. The final section provides recommendations for retailers to respond to these challenges and opportunities. Together these sections will identify what the literature reveals about the impact of disruption on the fashion retail industry and the responses by consumers and retailers. Methodology The purpose of this paper is to address the challenges and opportunities for US fashion retailers presented by changes in consumer shopping behavior caused by the COVID-19 pandemic. Research Questions Four research questions guided this study: Research Question 1: What are the changes in consumer shopping behavior caused by the COVID-19 pandemic? Research Question 2: What are the challenges presented by these changes in consumer shopping behavior for brick and mortar, e-commerce, and omnichannel modes of distribution? Research Question 3: What are the future opportunities for these three modes of distribution? Research Question 4: Given these changes in consumer shopping behavior, how can brick and mortar retailers thrive? To answer these research questions, I conducted an extended literature review of scholarly sources published between 2005 and 2020. The majority of sources came from academic journals such as the Journal of Retailing, Journal of Business Research, and the Journal of Marketing. Recent data and statistics from sources such as the U.S. Census Bureau, McKinsey Insights, and Statista are also included. Additionally, I interviewed an account

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Garment worker rights and the fashion industry’s response to COVID-19

Cited by 65 publications

References 10 publications

The role of culture on 2020 SARS-CoV-2 Country deaths: a pandemic management based on cultural dimensions

The role of culture on 2020 SARS-CoV-2 Country deaths: a pandemic management based on cultural dimensions

Will COVID-19 support the transition to a more sustainable fashion industry?

The Challenges and Opportunities Created by a Global Pandemic's Effects on Consumer Shopping Behavior Within the Fashion Retail Industry

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