Gender and sustainable consumption: policy implications

Isenhour, Cynthia; Ardenfors, Matilda

doi:10.1504/ijisd.2009.028068

Cited by 16 publications

(12 citation statements)

References 18 publications

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“…This relative share was significantly higher in women than in men ( p < 0.0001). These results seem consistent with other studies showing that women are more willing to pay than men for organic food mainly for health considerations [ 31 , 42 ]. In accordance with previous works [ 28 , 43 , 44 , 45 , 46 ], the current study also found that individuals with a high education level, a higher level of physical activity and following a vegetarian or vegan diet had a higher contribution of organic food in their diet compared to their counterparts.…”

Section: Discussionsupporting

confidence: 93%

Contribution of Organic Food to the Diet in a Large Sample of French Adults (the NutriNet-Santé Cohort Study)

et al. 2015

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In developed countries, the demand for organic products continues to substantially increase each year. However, little information is available regarding the level of consumption of organic food and its relative share of the whole diet. Our aim was to provide, using individual consumption data, a detailed description of organic food consumption among French adults. Conventional and organic intakes were assessed using an organic food frequency questionnaire administered to 28,245 French adults participating in the NutriNet-Santé study. P values of Student t-test or Chi-square for the difference between genders were reported. Less than 12% of the respondents reported never consuming organic food in the past year. Women consumed on average 20% organic food in their whole diet per day while men consumed an average of 18%. The proportion of vegetables consumed that came from organic sources was 31% among women and 28% among men. Overall, the estimate of the contribution of organic food from products of plant origin was higher than that from products of animal origin. Our study provides a framework for the exploration of organic consumption and its correlates and can serve as a basis for future studies investigating relationships between the level of organic food consumption and health outcomes.

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Section: Discussionsupporting

confidence: 93%

Contribution of Organic Food to the Diet in a Large Sample of French Adults (the NutriNet-Santé Cohort Study)

et al. 2015

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“…Our study suggests that gender and age play important roles in the context of ethical fashion consumption. Consistent with Isenhour and Ardenfors (2009), our study found that women are more likely to engage in ethical consumption. Also, our study suggests that age is positively correlated with ethical fashion consumption intention.…”

Section: Implications and Limitationssupporting

confidence: 81%

Personal values and ethical fashion consumption

Manchiraju

Sadachar

2014

Journal of Fashion Marketing and Management

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Purpose – The role of personal values in consumer behavior is well documented; however, in the context of fashion consumption, the role of personal values’ influence on consumers’ ethical behavior has not been studied. Consequently, the purpose of this paper is to seek to explore whether consumers’ personal values predict consumers’ behavioral intentions to engage in ethical fashion consumption. Design/methodology/approach – The present study employed the Fritzsche model, which states that an individual's personal values are related to his/her intentions to engage in ethical behavior. The present study examined the causal relationship between the personal values and behavioral intentions to engage in ethical fashion consumption. Data collected from the US national sample were subjected to structural equation modeling. Findings – The proposed model explained 42 percent of variance in consumer's behavioral intentions toward ethical fashion consumption. Furthermore, a significant negative relationship between self-enhancement personal values and behavioral intention toward ethical fashion consumption was found. Several theoretical and practical implications related to the present study were discussed. Originality/value – To the authors’ knowledge, the study is first of its kind in several aspects: first, ethical fashion consumption has been conceptualized in the broadest definition possible, as oppose to focussing on a particular facet of fashion consumption (e.g. organic products or counterfeit fashion); second, linking consumer personal values as a predictor of his/her ethical fashion consumption behavioral intentions; and third, employing the Fritzsche model in fashion behavior context.

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“…Some researchers suggested [75][76][77][78][79] that women demonstrates more pro-environmental attitudes than men and express more interest in sustainable development [80][81][82]. Different results are reported by Isenhour and Ardenfors [83] who found women are much more focused on sustainable consumption and express more interest in sustainable living. The same findings were indicated by Ahmad and Juhdi, Rezai et al [84,85] and Stevens [81], suggesting that female participation in the decision-making process can help societies to move faster toward sustainability.…”

Section: Attitudes Toward Sustainable Developmentmentioning

confidence: 99%

Consumer Attitudes toward Sustainable Development and Risk to Brand Loyalty

et al. 2018

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The present study reveals the importance of understanding how business decisions focused on sustainability can impact companies, due to the risks associated with brand loyalty. The relationship between brand loyalty and consumers' environmental viewpoint is investigated, including how consumers' brand loyalty would be impacted after environmental-based expansion decisions are announced. College students from the USA and Romania (N = 92) were asked to voluntarily participate in a survey. The Brand Loyalty Scale (BLS) is used to assess brand loyalty before and after a fictitious expansion announcement was made and the New Ecological Paradigm (NEP) scale is utilized to assess attitudes toward sustainability. A paired samples t-test analysis reveals a significant positive correlation between NEP scores (attitudes toward sustainability) and brand loyalty. No significant differences are found in attitudes toward sustainability regarding region (Romania and USA) or gender. These results indicate that individuals who generally show concern towards the environment will stay loyal to their favorite companies after sustainability is introduced. Results also indicate that the gap regarding region and gender is slowly closing in attitudes toward sustainability; individuals in developing countries are also showing a major concern toward environmental issues. Males indicate just as much concern toward the environment as females, which is confirmed by other findings in previous literature.

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Gender and sustainable consumption: policy implications

Cited by 16 publications

References 18 publications

Contribution of Organic Food to the Diet in a Large Sample of French Adults (the NutriNet-Santé Cohort Study)

Contribution of Organic Food to the Diet in a Large Sample of French Adults (the NutriNet-Santé Cohort Study)

Personal values and ethical fashion consumption

Consumer Attitudes toward Sustainable Development and Risk to Brand Loyalty

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