As TRAC approaches another milestone anniversary there is much to celebrate - a successful conference, a large body of publications, and a thriving community. Part of this success stems from the unusually introspective and self-critical nature of the organisation. However, despite this tradition, there has been limited data-driven analysis of TRAC's successes and failures. This paper uses bibliometric data from the corpus of TRAC publications over the last 30 years to analyse whether the organisation has achieved its aims. Alongside data from comparable journals, this research will also determine whether TRAC is ahead or behind the wider academic world. This paper provides insights into how diverse TRAC has become and how me might move forward in future.