“…Research on the American mainstream media's coverage of ethnic minorities has focused primarily on African-Americans, both in print (e.g., Daley, 1968;Daniel, 1964;Davies, 2001;Lyle, 1968;Martindale, 1986;Weill, 2002) and broadcast (e.g., Bogle, 1989Bogle, , 2001MacDonald, 1983;Mastro and Greenberg, 2000): studies of media reporting of Latinos are less prevalent (DeSipio and Henson, 1997;Greenberg et al, 1983;Quiroga, 1994;Vargas, 2000). The findings are similar, however, in that both groups have been heavily stereotyped by the American media.…”