General Surgery Going Viral: Current Trends in Social Media Utilization by General Surgery Residency Programs

Frequency and Characteristics of Social Media Use among General Surgery Trainees

“… 7 More than half (55%) of all general surgery residency programs had at least one SoMe account in 2021, and more than half (51.2%) of these accounts were created in 2020. 29 …”

Designing the “match of the future”: challenges and proposed solutions in the interview and match phase of the UME–GME transition

“…Residency websites have increased in prominence during the COVID-19 pandemic, though the quality of surgical training program websites varies significantly in terms of providing information such as resident research requirements, mentorship, evaluation methods, resident demographics, or diversity information [23][24][25][26]. Surgical training programs have also increased their presence on social media platforms such as Twitter and Instagram to disseminate information about their programs, both discrete information about operative experience and resident research output, but more qualitative materials regarding resident culture, camaraderie, and social life [27][28][29][30][31]. Online platforms such as Slack and Reddit can also be used to provide applicants with information regarding programs, allowing an asynchronous Q & A that is visible to all applicants [32,33].…”

Going virtual: effectiveness of virtual opportunities in engaging applicants for plastic surgery residencies

“…In a survey of plastic surgery residency applicants, 97% of respondents admitted to searching online platforms or social media for information about PRS programs, and 20% of respondents claimed social media campaigns influenced their opinion and rank order for particular programs [ 12 ]. Residency programs in all surgical specialties, including plastic surgery, have utilized social media to announce their opportunities via various platforms, with Instagram and Twitter as the dominant domains [ 13 ]. Instagram account creation has exceeded that of Twitter, and serves as the most widely adopted social media platform by both plastic surgery residency programs and other surgical specialties [ 14 , 15 ].…”