Described herein is an asymmetric allylic aromatization (AAAr) strategy that employs readily accessible equivalents of benzylic nucleophiles in iridium-catalyzed allylic substitution reactions with the concomitant formation of aromatic rings by aromatization. The optimizedr eaction conditions involving ac atalyst derived from ac ommercially available iridium precursor and the Carreira ligand are compatible with equivalents of benzylic nucleophiles derived from 4-or 5-methyloxazoles,5 -methylthiazoles,4 -o r5methylfurans,2 -o r3 -methylbenzofurans,3 -methylbenzothiophene,3 -methylindole,1 -methylnaphthalene,a nd methylbenzene. This strategy provides straightforwarda ccesses to valuable heterocyclic aromatic compounds,b earing ah omobenzylic stereogenic center,inanenantiopure form and would be difficult to access otherwise.T he versatility of the reaction was showcased by the further elaboration of the products into useful building blocks and adrug analogue.