2005
DOI: 10.1111/j.1467-9671.2005.00205.x
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Geocomputation, Geodemographics and Resource Allocation for Local Policing

Abstract: The field of geodemographics is one of the most fertile applications areas of geocomputation research. Geodemographic profiles of the characteristics of individuals and small areas are pivotal to tactical and strategic resource management in many areas of business, and are becoming similarly central to efficient and effective deployment of resources by public services. In this context, this paper describes research that has been developed in partnership with the Devon and Cornwall Constabulary and Institute of… Show more

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Cited by 92 publications
(69 citation statements)
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“…This may not matter for the sorts of commercial and service planning applications to which geodemographic analysis is a strategic tool of proven value. However, geodemographics -benefiting from increased collaboration between commercial data vendors, governmental organizations and public sector researchers -is reentering areas of social research akin to those from which it originated (Ashby & Longley 2005;Williamson, Ashby & Webber 2005) and which include monitoring whether there is fair access to UK Universities for all socio-economic groups. These examples of applied data analysis are characteristically inductive, undertaking 'knowledge discovery' by geodemographic classification of extensive microdatasets.…”
Section: About Geodemographicsmentioning
confidence: 99%
“…This may not matter for the sorts of commercial and service planning applications to which geodemographic analysis is a strategic tool of proven value. However, geodemographics -benefiting from increased collaboration between commercial data vendors, governmental organizations and public sector researchers -is reentering areas of social research akin to those from which it originated (Ashby & Longley 2005;Williamson, Ashby & Webber 2005) and which include monitoring whether there is fair access to UK Universities for all socio-economic groups. These examples of applied data analysis are characteristically inductive, undertaking 'knowledge discovery' by geodemographic classification of extensive microdatasets.…”
Section: About Geodemographicsmentioning
confidence: 99%
“…Although geodemographic classification have received criticism (e.g. Goss 1995), they have developed and sustained a reputedly robust pedigree (Birkin et al 2002) in both the public and private sectors (Longley 2005), with numerous successful areas of application including health (Petersen et al 2011), retail (Thompson et al 2012), education (Singleton et al 2012), planning (Batey and Brown 2007) and policing (Ashby and Longley 2005).…”
Section: Introductionmentioning
confidence: 99%
“…For example, geodemographic profiles and geocomputation systems (Ashby & Longley, 2005) are IT applications that belong to both stage I as a tool and stage III as an information source. Also, first generation closed-circuit television (CCTV) systems are found at stage I, while second generation 'thinking eye' (CCTV) systems belong to stage II of the KMT stages of growth model.…”
Section: Research Proposition 3 and Stages Of Knowledge Management Tementioning
confidence: 99%