Sand colour can give important information about mineral composition and, consequently, sediment source areas and input systems. Beach appearance, which is mostly linked to sand colour, has a relevant economic function in tourist areas. In this paper, the colour of 66 sand samples, collected along both natural and nourished beaches in the western Mediterranean coast of Spain, were assessed in CIEL*a*b* 1976 colour space. The obtained results showed relevant differences between natural and artificially nourished beaches. The colour of many nourished beaches generally differs from the native one because the origin of the injected sand is different. The native sand colour coordinates’ range is: L* (40.16–63.71); a* (−1.47–6.40); b* (7.48–18.06). On the contrary, for nourished beaches’ the colour range is: L* (47.66–70.75); a*(0.72‒5.16); b* (5.82–18.82). Impacts of beach nourishment on the native sand colour were studied at San Juan beach, the most popular one along the study area. Nourishment works were performed after severe erosion, usually linked to anthropic activities/structures and storm events, but also to increase beach width and hence benefit tourism.