Ghanaian Graphic Design Education: Redefining Western Influences and Reclaiming Indigenous Cultures

Abstract

In this paper, we explore the evolution of graphic design and its education in Ghana. Graphic design emerged in Ghana through colonisation, which influenced the perceptions of traditional art forms. We review the tensions between Western and indigenous trends in Ghanaian art and design and explore existing pedagogical philosophies in Ghana's graphic design education. Ghana's rich traditional and cultural values, including spirituality, proverbial meaning and symbolism, are embedded in its art and design. Colonisation and the adoption of Western religion and global values caused indigenous Ghanaian art to be regarded as primitive and fetishistic. Similarly, Ghanaian graphic design was and continues to be influenced by the West. We argue that designers must embrace their cultural identity, both professionally and educationally, to empower the graphic design community to decolonise Ghanaian design.