2014
DOI: 10.1007/s10551-014-2315-4
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Giving Voice to the Silenced: Using Critical Discourse Analysis to Inform Crisis Communication Theory

Abstract: Research exists on how a corporation communicates during a crisis, the impact on its reputation, and how well it weathers that crisis. However, crisis communication research tends to view a company's communication efforts from the standpoint of success or failure; looking at the communication critically to determine if the company's power influences or silences potentially alternative voices and viewpoints is not currently part of the discussion. This article argues that critical discourse analysis techniques … Show more

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Cited by 21 publications
(18 citation statements)
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“…Nevertheless, even though the character of being 'a co-operative' shapes the experience and the identities of members, they may lack the language to put "the cooperative difference" into words (Fairbairn 2004: 29). Critical discourse analysis, however, can potentially give a voice to all a community's stakeholders (Dunn and Eble 2015).…”
Section: Tensions In Community-related Identity Workmentioning
confidence: 99%
“…Nevertheless, even though the character of being 'a co-operative' shapes the experience and the identities of members, they may lack the language to put "the cooperative difference" into words (Fairbairn 2004: 29). Critical discourse analysis, however, can potentially give a voice to all a community's stakeholders (Dunn and Eble 2015).…”
Section: Tensions In Community-related Identity Workmentioning
confidence: 99%
“…Methodologically, this paper is inspired by recent work suggesting that CDA can be used to inform crisis communication. Specifically, CDA has been used to promote a critical political-economic evaluation of the communicative practices during crisis situations (Alexander, 2013 , p. 1), and to giving voice to silenced/alternative narratives (Dunn, 2010 , p. 1–4; Dunn and Eble, 2015 , p. 732, 733). Other relevant work on the “rhetorical arena” has sought to advance a multi-vocal approach to crisis communication, which postulates that crisis publics (receivers) can also become crisis communicators (Frandsen and Johansen, 2010 , p. 428; Coombs and Holladay, 2014 p. 41).…”
Section: Methodology: Using Cda With Crisis Communication Studiesmentioning
confidence: 99%
“…A combination of this agency and collective silence binds leaders and followers in such a way that everyone becomes complicit. Over an expanded time-span the fates of the organizational leadership and professionals become intertwined (Dunn and Eble, 2015;Vadera and Pratt, 2013).…”
Section: Leadership Professionalism and Organizational Denialmentioning
confidence: 99%