2021
DOI: 10.47263/jrtm.01-02-07
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Green Event Management Initiatives in Sri Lanka

Abstract: Events are becoming established as an integral and significant part of tourism development and marketing strategies. Due to global warming, most event organizers are in the process of reshaping their attitude towards the environment and resources. Environmental sustainability has become increasingly important in today's business world and introduces several policies and practices to produce environmentally friendly products and make green a part of their tender process. Hence, the central focus of the study wa… Show more

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