“…Accommodation providers can utilise the capability of website to inform customers on the hospitality provision provided (Panagopoulos, Kanellopoulos, Karachanidis, & Konstantinidis, 2011). Thus, websites can potentially help accommodation providers specifically promote their halal hospitality offerings and provide better customer service (Nasution & Mavondo, 2008), increase potential customers and sales (Carvel & Quan, 2008;Dev & Olsen, 2000;Hashim, 2008), and fully utilize the online booking service (Díaz & Koutra, 2013;Manganari, Dimara, & Theotokis, 2015;Tian & Wang, 2014), thereby improving efficiency, effectiveness, productivity, and convenience (Quinn, 1996). Nevertheless, even though accommodation providers can promote halal hospitality attributes on their website, Razzaq et al (2016) noted that many -accommodation operators fail to promote and provide [emphasis this author]‖ (p. 92) information on such attributes even when these were readily available to guests.…”