2007
DOI: 10.1111/j.1748-0361.2007.00101.x
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Health Communications in Rural America: Lessons Learned from an Arthritis Campaign in Rural Arkansas

Abstract: Challenges to health communications campaigns in rural areas can decrease campaign reach and effectiveness. If resource constraints exist, leveraging partnerships and building trust among residents of the community are important for achieving campaign success.

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Cited by 19 publications
(18 citation statements)
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“…A diminished tobacco control impact in rural areas could also be a function of poor health communication (Balamurugan et al, 2007; Kefalides, 1999), low access to health care (Rural Health Reform Policy Research Center, 2014), and a low quality of health care (Agency for Healthcare Research and Quality, 2014). Our model controls for health insurance coverage of respondents, but this accounts for only one aspect of the rural disparity in health care.…”
Section: Discussionmentioning
confidence: 99%
“…A diminished tobacco control impact in rural areas could also be a function of poor health communication (Balamurugan et al, 2007; Kefalides, 1999), low access to health care (Rural Health Reform Policy Research Center, 2014), and a low quality of health care (Agency for Healthcare Research and Quality, 2014). Our model controls for health insurance coverage of respondents, but this accounts for only one aspect of the rural disparity in health care.…”
Section: Discussionmentioning
confidence: 99%
“…We know of no comparable evidence regarding tobacco regulatory resources, but that possibility merits review especially regarding vulnerable populations such as women of reproductive age and pregnant women. Given a more limited public health infrastructure among rural communities [40], a combination of federal and state resources is likely to be necessary to eliminate these urban-rural disparities through increased tobacco regulatory efforts, such as increased excise taxes [41], clean indoor air policies in workplaces and other public venues [15, 39, 4244], and targeted public health messaging [35, 4546], particularly to rural women of childbearing age and healthcare providers who care for them.…”
Section: Discussionmentioning
confidence: 99%
“…[8] This is evidenced by poor medication adherence and issues with drug safety, problems that are only compounded in patients living in medically underserved areas. Several key medication-related health needs in residents in rural Arkansas have been identified.…”
Section: Discussionmentioning
confidence: 99%