“…Increasingly, health informatics is being seen as a career, and attracts a wide variety of people from a range of disciplines, from computer programmers and systems analysts through educationalists, psychologists, sociologists, ethnographers, ergonomists, statisticians and health analysts, to clinical professionals. There is a need for professional and ethical standards for this field of work, and two papers from senior health informaticians consider the issues and potential solutions, particularly within primary care [93,94].…”