2013
DOI: 10.1002/jaba.91
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Healthy food products at the point of purchase: An in‐store experimental analysis

Abstract: The present study examined how product placement and in-store advertisement affect food selections of approximately 100,000 customers across 2 different stores using an alternating treatments design embedded in a multiple baseline design. Our results documented a substantial increase in the sales of healthy food products and a concurrent decrease in the sales of less healthy items via simple environmental modifications. These data suggest an effective means of altering unhealthy food choices at store checkouts. Show more

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Cited by 54 publications
(71 citation statements)
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“…The study sample sizes range from 37 supermarket customers [50] to more than 200,000 beneficiaries of a large intervention [23]. Most studies were conducted in the U.S.A. Four were conducted in Canada [5154], one in the UK [55], one in Japan [56], one in France [57], one in South Africa [23], one in Norway [58], one in Australia [27] three in New Zealand [5961], four in the Netherlands [26, 6264] and one in the Republic of Marshal Islands [65]. …”
Section: Resultsmentioning
confidence: 99%
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“…The study sample sizes range from 37 supermarket customers [50] to more than 200,000 beneficiaries of a large intervention [23]. Most studies were conducted in the U.S.A. Four were conducted in Canada [5154], one in the UK [55], one in Japan [56], one in France [57], one in South Africa [23], one in Norway [58], one in Australia [27] three in New Zealand [5961], four in the Netherlands [26, 6264] and one in the Republic of Marshal Islands [65]. …”
Section: Resultsmentioning
confidence: 99%
“…Four studies considered effects of interventions on both healthy and unhealthy foods [25, 59, 60, 77]. Finally, one study [58] focused on dried fish and fruit mix, while others [27, 63, 64] targeted low-calorie products.…”
Section: Resultsmentioning
confidence: 99%
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