Higher innovativeness, lower technostress?: comparative study of determinants on FinTech usage behavior between Korean and Chinese Gen Z consumers

Lee, You-Kyung

doi:10.1108/apjml-05-2022-0402

Cited by 12 publications

(2 citation statements)

References 62 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…pada generasi Z dua kali lebih mungkin melakukan pembelian di perangkat seluler daripada kelompok usia lainnya (Jung dkk., 2020). Salah satu penyebab perilaku overspending pada Gen Z adalah tertarik mencoba suatu produk baru dan itu menjadi motivasi utamanya (Lee, 2022), penelitian yang dilakukan oleh Arya (2022) juga menemukan bahwa mereka cenderung mengejar kesenangan (hedonisme) daripada utilitarian dan ini dominan terlihat dalam aktivitas dan gaya hidup gen Z.…”

Section: Mobile Payment Terhadap Overspending Behaviorunclassified

Mobile Payment in Overspending Behavior with Gender as a Moderating Variable: Empirical Evidence from Gen Z

Hasbi

2024

sosial

View full text Add to dashboard Cite

The exploration of the impact of mobile payment integration on consumer behavior represents a compelling avenue of inquiry within scholarly discourse. Despite the burgeoning adoption rates of mobile payment systems, empirical research delineating its ramifications on consumer spending tendencies, particularly in terms of propensity towards overspending, remains relatively sparse. Mobile payment platforms offer unparalleled convenience, facilitating transactions across diverse contexts, yet potentially precipitating a surge in consumer expenditure. This study endeavors to elucidate the intricate relationship between mobile payment usage and tendencies towards overspending, with a particular focus on Generation Z, a cohort known for its digital fluency and proclivity towards embracing technological innovations. Employing a quantitative research methodology, structural equation modeling (SEM) is employed to dissect the nuanced impact of mobile payment adoption on consumer behavior. Drawing upon a sample of 105 Generation Z respondents, data collection was conducted online via Google Forms disseminated through various social media platforms to ensure a diverse and representative sample. Furthermore, this inquiry investigates the moderating role of gender in shaping the nexus between mobile payment utilization and overspending behavior, seeking to discern potential gender-based disparities in consumer spending patterns engendered by mobile payment adoption. The findings underscore a significant positive association between mobile payment usage and proclivities towards overspending, indicating that heightened engagement with mobile payment platforms correlates with increased consumer expenditure tendencies. Moreover, gender emerges as a salient moderator in this relationship, with females exhibiting a heightened susceptibility to consumer behavior relative to their male counterparts.

show abstract

Section: Mobile Payment Terhadap Overspending Behaviorunclassified

Mobile Payment in Overspending Behavior with Gender as a Moderating Variable: Empirical Evidence from Gen Z

Hasbi

2024

sosial

View full text Add to dashboard Cite

show abstract

“…In the financial sector, Generation Z's consumer innovativeness and technostress influence their FinTech usage behavior. Social innovativeness negatively affects technostress and has a significant positive impact on FinTech usage intention [9]. Social media influencers have indeed become pivotal figures in shaping the opinions and behaviors of Gen Z consumers [10]- [12].…”

Section: Introductionmentioning

confidence: 99%

The Influence of Social Media Influencers on Generation Z Consumer Behavior in Indonesia

Erwin,

Saununu,

Rukmana

2023

WSIS

View full text Add to dashboard Cite

Through a quantitative approach, this study examines how social media influencers affect Indonesian Generation Z consumer behavior. A heterogeneous group of 450 participants, ranging in age from 16 to 24, was involved, reflecting a range of genders, socioeconomic backgrounds, and geographic locations. The results show that social media influencers have a big influence on people's decisions to buy, as 85% of participants acknowledged. The majority platform, Instagram, accounted for 75% of the total, with individuals using social media for two hours a day on average. The most popular content categories (65%) were product and lifestyle reviews, highlighting the significance of authenticity. Transparency (72.5%) and authenticity (67.5%) were important trust-building qualities; on the other hand, inconsistent brand endorsements (30%) and a lack of financial transparency (22.5%) eroded confidence. Sponsored material worked very well (80%), and 60 percent of users preferred partnerships that were authentic. Strong positive correlations between sponsored content, consumer behavior, and influencer engagement were found via regression analysis (R-squared = 0.754). The findings offer significant perspectives for marketers seeking to maneuver through the impactful terrain of Generation Z in Indonesia.

show abstract

The dark side of virtual agents: Ohhh no!

Mostafa,

Lages,

Shaalan

2024

International Journal of Information Management

View full text Add to dashboard Cite

Higher innovativeness, lower technostress?: comparative study of determinants on FinTech usage behavior between Korean and Chinese Gen Z consumers

Cited by 12 publications

References 62 publications

Mobile Payment in Overspending Behavior with Gender as a Moderating Variable: Empirical Evidence from Gen Z

Mobile Payment in Overspending Behavior with Gender as a Moderating Variable: Empirical Evidence from Gen Z

The Influence of Social Media Influencers on Generation Z Consumer Behavior in Indonesia

The dark side of virtual agents: Ohhh no!

Contact Info

Product

Resources

About