Marine invertebrates commonly produce larvae that disperse in ocean waters before settling into adult shoreline habitat. Chemical and other seafloor-associated cues often facilitate this latter transition. However, the range of effectiveness of such cues is limited to small spatial scales, creating challenges for larvae in finding suitable sites at which to settle, especially given that they may be carried many kilometers by currents during their planktonic phase. One possible solution is for larvae to use additional, broader-scale environmental signposts to first narrow their search to the general vicinity of a candidate settlement location. Here we demonstrate strong effects of just such a habitat-scale cue, one with the potential to signal larvae that they have arrived in appropriate coastal areas. Larvae of the purple sea urchin (Strongylocentrotus purpuratus) exhibit dramatic enhancement in settlement following stimulation by turbulent shear typical of wave-swept shores where adults of this species live. This response manifests in an unprecedented fashion relative to previously identified cues. Turbulent shear does not boost settlement by itself. Instead, it drives a marked developmental acceleration that causes "precompetent" larvae refractory to chemical settlement inducers to immediately become "competent" and thereby reactive to such inducers. These findings reveal an unrecognized ability of larval invertebrates to shift the trajectory of a major life history event in response to fluid-dynamic attributes of a target environment. Such an ability may improve performance and survival in marine organisms by encouraging completion of their life cycle in advantageous locations. competence | energy dissipation rate | metamorphosis | surf zone | turbulence N early 80% of marine invertebrate species that dwell along the shore possess a two-phase life cycle (1). Such life cycles typically are composed of an adult stage resident on the seafloor and a dispersing larval stage that develops in the plankton before returning to, and settling within, shoreline habitat. Because planktonic larval stages foster demographic connectivity among populations (2-4) and because the transition to the substratum often is irreversible and fraught with high mortality (5), considerable attention has focused on cues used by larvae to identify and settle in quality locations. In particular, research has centered on chemical compounds that induce settlement. A rich array of dissolved and surface-bound chemicals have been implicated, including amino acids and proteins, fatty acids, and carbohydrates (6-8). Such substances often are associated with food, prey, adults of the same species, or biofilms composed of microorganisms. Other habitat properties also may be assessed by larvae once they contact the seafloor. For example, larvae often prefer certain substratum textures and topographies, light intensities, or local water velocities (9-13).Despite their clear importance as signals for larvae, chemical and other seafloor-associated cues p...