This thesis reveals how health care clinicians experience service separation; and, how they perceive they can establish trust in the context of telehealth. Telehealth encompasses technologies such as video conferencing, store-and-forward email and robotic telepresence surgery used to provide health care at a distance. In Australia, telehealth uptake remains sluggish despite its benefits, particularly for rural and remote patients. However, if provider uptake is slow, how will customer demand for telehealth be met? Thus, the thesis aimed to advance knowledge in the applied telehealth context, foregrounding the providers' experience with separated services. Telehealth is a type of service separation. Service separation occurs when providers are not physically or temporally co-located in the same spatial or temporal dimension as their patient. Service separation is enabled by technology infusion, such as using video conferencing or robotic telepresence surgery to interact at an arm's length distance. Taking the service provider's perspective as the point of departure, I employed a practice-based approach as a theoretical lens to explore two research This thesis contributes to the service separation and trust literatures in virtual contexts.First, by focussing on how providers understand service separation, I provide the first call to conceptualise service separation from the providers' perspective and highlight its multifaceted nature through the emergence of four understandings. This is an important contribution because integrating the provider's voice alongside the customer's in service separation research honours co-created service delivery as a double-sided process.Moreover, an enhanced characterisation includes acknowledging that there is not necessarily a singular experience of service separation but rather providers may relate to it in several different ways. Second, by highlighting six specific trust building strategies I extend knowledge of how providers perceive that they can establish trust via separated services. This is important because the onus for establishing trust is on providers/trustees; yet, the literature overwhelmingly privileges the customer's/trustor's view on trust formation. This elevates knowledge beyond whether trust formed as per existing service research couched from the customer's perspective to appreciate how providers delivering separated services perceive trust can be established and its differences when virtual. Practical implications are for providers tasked with virtual service delivery via technology infusion to better understand their own experiences and what service separation means for themselves and their professional practice. Knowing the specific trust practices which emerged in this telehealth context paves a way forward to explore how the trust building practices can be leveraged to strategically build trust in a more considered manner; contrasted against existing understandings of trust as a more organic, innate process unique to individuals.