This study aims to analyze the effect of family ownership and CEO characteristics on foreign investment of the Indonesian publicly listed family firm.CEO characteristics are proxied by three variables which are CEO founder and CEO descendant, CEO education, and CEO background.This study uses the purposive sampling of family firms which divided into two categories, group and standalone.By using the Random effect model, this study founds that family ownership significantly lessen foreign investment due to the risk of expropriation and high monitoring cost.This effect is more pronounced in standalone firms rather than firms within a group.On the other hand, higher CEO education brings more foreign investment. In addition dividend and board size reduced foreign investment meanwhile firm's profits and crisis increased foreign investment.