How Does Aesthetic Design Affect Continuance Intention in In-Vehicle Infotainment Systems? An Exploratory Study

Jiang, Qianling; Deng, Liyuan; Zhang, Jie

doi:10.1080/10447318.2023.2301253

Cited by 7 publications

(1 citation statement)

References 126 publications

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“…Aesthetics is one of the most crucial elements in interface design [1], with proven impacts on various interaction aspects including perceived usability [2], interaction efficiency [3], user satisfaction [4], and usage intentions [5]. As interface designs become highly homogeneous, exceptional aesthetic appeal gains importance [6], positively influencing sustainable perceived value, breaking the homogeneity, and providing a competitive edge [7]. Given the significance of interface aesthetics in HCI, conducting thorough evaluations is essential [2].…”

Section: Introductionmentioning

confidence: 99%

Utilizing Multiple Regression Analysis and Entropy Method for Automated Aesthetic Evaluation of Interface Layouts

Wang,

Tong,

Song

et al. 2024

Symmetry

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Aesthetic evaluation of increasingly complex and personalized human–computer interaction interfaces serves as a critical bridge between humans and machines, fundamentally enhancing various interaction factors. This study addresses the challenges in aesthetic evaluation by adjusting existing methodologies to incorporate seven aesthetic metrics: density, symmetry, balance, proportionality, uniformity, simplicity, and sequence. These metrics were effectively integrated into a composite evaluation metric through both multiple regression analysis and entropy methods, with the efficacy of both fitting methods validated. Leveraging automatic segmentation and recognition technology for interface screenshots, this research enables rapid, automated acquisition of evaluations for the seven metrics and the composite index, leading to the development of a prototype system for interface layout aesthetic assessment. Aimed at reducing the time, manpower, and resources required for interface evaluation, this study enhances the universality, compatibility, and flexibility of layout assessments. It promotes integration at any stage of the design process, significantly benefiting lightweight rapid evaluation and iterative design cycles, thereby advancing the field of interface aesthetic evaluation.

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