“…Drawing on theory and methods developed as part of a larger research programme titled “Equip Primary Health Care for Equity” (known as “EQUIP”), equity‐oriented health care (EOHC) is defined as “an approach that aims to reduce the effects of structural inequities, the impact of multiple and intersecting forms of racism, discrimination and stigma, and the frequent mismatches between dominant approaches to care” (Browne et al, , p. 2). The larger EQUIP research programme involved a multiple‐case study design focused on examining the process and impacts of implementing an organizational‐level health equity intervention in primary health care clinics (Browne et al, ; Browne, Varcoe, Ford‐Gilboe, & Wathen, ; Ford‐Gilboe et al, ). The EQUIP research programme was particularly focused on tapping into the perspectives of marginalised patients to inform strategies for enhancing the capacity of clinics and health care organisations to provide EOHC—and the results of the EQUIP study are published elsewhere (Browne et al, ; Ford‐Gilboe et al, ; Lavoie, Varcoe, Wathen, Ford‐Gilboe, & Browne, ).…”