Raising awareness related to sustainable development can take different forms. One of them is represented by recommended documents, including the International Standard ISO 26000 Guidance on Social Responsibility. Although it concerns the approach of integrating sustainable development and social responsibility, the results of its practical application are very rarely found in the literature. The aim of this paper is to present a method of applying ISO 26000 within a university environment. It offers an illustrative methodological apparatus allowing quantification of social responsibility principles and influences of an organisation focused on a detailed analysis of its performance in the area of social responsibility. The results are presented in the form of a case study and their role is to provide a verifiable manual for the structural process of an analysis and practical application related to the topic of social responsibility and sustainable development. The results also showed that if an organisation applies this procedure it obtains valuable information necessary to support decision-making processes.