“…However, as Longo and Sekkat (2004) point out, the obstacles mentioned are specific to trade among African countries and do not affect trade with DCs, so that, despite the geographical distance, African countries trade more with the European Union than with other African economies (Longo and Sekkat, 2004). Further underpinning this assertion, Rangasamy and Blignaut (2005) mention that, from a macro-economic perspective, the SA economy has indeed become more open to international trade since 1990. Moreover, investing in Africa is highly profitable for DC firms: Africa has the highest rate of return on investment in the world (Akinboade and Lalthapersad-Pillay, 2005).…”