“…All of them are encompassed in the GEM (Generalized mixture model with uncertainty) framework (Iannario and Piccolo, 2016). Here, we consider the special case of CUP models introduced in Tutz et al (2017) and applied in several contexts (see, among others, Iannario and Tarantola, 2021; 2023); CUP models are made up of the Proportional Odds Models for the preference part. In this framework, the uncertainty component represents aspects such as motivation, concentration, fatigue, boredom, amnesia, carelessness in marking answers and luck in guessing; it is also related to ambiguous or tricky items, poor directions, survey submission, length of the questionnaire and so on.…”