“…For example, a European public consultation with 67,000 responses showed that most respondents considered themselves to be well informed about pollinators, found pollinator declines alarming and felt significantly affected by pollinator declines (European Commission, 2018). Furthermore, studies show that attitudes towards pollinators are positively related to knowledge and benefit from education (Bhattacharyya et al., 2017; Penn et al., 2018; Schönfelder & Bogner, 2018; Sieg et al., 2018; Silva & Minor, 2017; Toomey & Domroese, 2013). There is some indication that this knowledge is matched by an intention to protect pollinators, for example participants in a UK study were willing to pay an average of £43/household/year (£842 million/year nationally) for a policy to protect bees (Mwebaze et al., 2018).…”