“…Authoritative food experts do not influence public trust directly but gain influence as part of expert organizations, because individuals place trust in authoritative institutions as entities rather than in the people who together compose these institutions (Bildtgård, 2008; Kjærnes, 2013). In addition, Kjærnes (1999) argues that regulatory authorities must demonstrate independence and openness to gain public trust; similar concepts of transparency and objectivity are also central to governmental processes of formulating dietary guidelines (Mattisson, Eneroth, & Becker, 2012; Watts, Hager, Toner, & Weber, 2011).…”